10 Reasons How Failure is the Way to Success
Epic Fail? No worries. You probably think I’m crazy. How can failing be succeeding at the same time? Well, don’t stone me just yet. I have proof. Failure is figuratively falling off your horse. But figuratively falling also lets you, uh, figuratively stand up and literally learn and start again. You may have tried doing things over and over. Maybe each try didn’t end as well as you envisioned. But you don’t have a monopoly on ...
7 Ways to Make Personalized Email Campaigns Work for You
Don’t kill the email! We can still make it work! A few days ago, a friend of mine was complaining about how his Amazon account has been suggesting nothing but Frozen-inspired stuff. He blames his 5-year-old, of course. The little girl was so hooked with the movie like the rest of the Earth ...
Split Testing Made Easy:12 Absurdly Easy Ways to Increase Profits
Yeah, no. Not that kind of split. Websites aren’t like diaries. You don’t create one only to hide it under the bed (figuratively, of course). If you have a website, you want people to visit. And if you have people visiting, the next logical step is finding ways for the site to make money, that is converting visitors into buyers. Your conversion rate, therefore, is the number of visitors who end up reaching the goal, in this case it’s ...
8 Major Factors Affecting Customer Service
Factors Affecting Customer Service Sometime back, I ordered a few items online that came with a 3-day turnaround time and a money back guaranty. The delivery was late by a couple of hours. I really didn’t think much of it. I mean, I was asleep when it was supposed to have come anyway. But the dude owning the company sent me an email and promptly reimbursed what I paid. I didn’t even ask for it. Heck, I didn’t even realize they ...
Reach Your Target Audience Consistently in 11 Easy Ways
Reach Your Target Audience Consistently in 11 Easy Ways Hit the mark! It’s nice to have a good month. You know, that one when everything seemed to have worked splendidly – you have engaged customers and more importantly, those customers converted to sales. Unfortunately, not every business experiences these kinds of successes consistently. But there are ways to influence results. And that starts by being smart about the whole thing. ...
Making Landing Pages Awesome in 8 Easy Ways
Making Landing Pages Awesome in 8 Easy Ways If only everyone lands as awesomely… If you haven’t been living under a rock in the last few years, then you probably heard of that American pilot who quite admirably landed his plane on the Hudson River. (Okay, I may be mistaken about the actual river, but it is a river. I saw the pictures.) Why do I bring that up? Because it’s awesome, that’s why. The internet is home to a lot of ...
How to Do Native Advertising Right in 5 Easy Steps
How to Do Native Advertising Right in 5 Easy Steps Don’t worry, no rain dances involved! If you’re familiar with advertising, then you have heard of the term native advertising. Ad agencies have pretty much been throwing the term around for the last 2 years or so. It refers to how ads ...
10 Great Ways to Innovate Business
There’s no qualms about it. If you want your business to be at the forefront of industry leaders and shakers, then you have to learn to innovate. Just how can you do that? Here are 10 great ways to innovate business. 1. Know that innovation can come anywhere. Innovation isn’t the sole skill of your top management. You may have people at the lower rungs that can also pioneer it. The key is being open to the idea ...
10 Qualities of Successful Entrepreneurs
10 Qualities of Successful Entrepreneurs Start ‘em young! Here’s the thing. Take a look at all the successful people and you’d notice that they have a lot of things in common. (No, I don’t mean the loads of cash or the fact that a good number of them are douchebags.) And if you have plans of joining their ranks, then you should know what those traits are and hope that you have them. 1. They have imagination. It ...
Mobile E-Commerce Sites can Convert – Here are 10 Ways How
Mobile E-Commerce Sites can Convert – Here are 10 Ways How Well, that certainly takes mobile internet to another level. Technology. This is what's been playing a big role nowadays. The stand-alone mobile sites are now gone. Even shopping is being actively done online. Are you getting your share of the pie? If your web page conversion is low, you may need to do some checking and grab some of these 10 useful tips to mobile E-Commerce ...